Experience Required : 1 - 5 years
Annual Salary: 1.0 - 4.0 Lacs
Job Location: Delhi/NCR, Delhi/NCR, Gurgaon
Company Profile: PK Online is a leading player in the digital arena, with innovative offerings in integrated content and advertising, we are committed to deliver branded, rich content and value added services on broadband telecom networks like DSL, 3G and emerging LTE networks.
You can also visit our company website: http://www.pkonline.in/
Responsibilities
* Create email marketing campaigns to promote products or services.
* Ensure marketing message is conveyed clearly and delivered properly to prospects.
* Ensure messages are sent in proper form and template.
* Develop a personalization strategy.
* Set up tracking codes to track effectiveness/open Rates/conversions.
* Include specific graphics, incentives, and detailed descriptions.
* Review messages for brevity.
* Create database of emails for lead generation.
* Purge non-deliverable email addresses and opt-outs.
* Include persuasive 'call-to-actions' in advertisements and promotions.
* Track and analyze direct and interactive marketing campaigns.
* Use statistical analysis and reports to create campaigns.
* Coordinate and monitor the maintenance, integrity, and security of several databases.
* Develop and code the list segmentation for all direct and interactive marketing campaigns and communicate requirements to the primary database vendor.
* At least 1 year Experience of running performance campaigns through email marketing.
Desired Skills and Experience
* 1-5 years of consumer email marketing experience
* Ability to develop email strategies, segmentation, list management, and content management to optimize engagement and continuously improve results
* Proven track record of managing successful email marketing campaigns.
* Understanding of email marketing technology including mailing servers , list servers
* Proficiency in HTML
* Proven Result Orientation
* Strong analytical skills with attention to detail
* Clear understanding of marketing metrics and expertise in A/B testing and ROI analysis
* Creativity and desire to create new and innovative campaigns
* Outstanding oral communication skills
Regards
PK Online Ventures Pvt Ltd.
hr@perceptknorigin.com, 312, 3rd Floor,
Qutab Plaza,, DLF City Phase-1,, GURGAON, Haryana - 122002
Thanks & Regards
Naukri4u.COM Team
Visit: http://www.facebook.com/JobForINDIA
Annual Salary: 1.0 - 4.0 Lacs
Job Location: Delhi/NCR, Delhi/NCR, Gurgaon
Company Profile: PK Online is a leading player in the digital arena, with innovative offerings in integrated content and advertising, we are committed to deliver branded, rich content and value added services on broadband telecom networks like DSL, 3G and emerging LTE networks.
You can also visit our company website: http://www.pkonline.in/
Responsibilities
* Create email marketing campaigns to promote products or services.
* Ensure marketing message is conveyed clearly and delivered properly to prospects.
* Ensure messages are sent in proper form and template.
* Develop a personalization strategy.
* Set up tracking codes to track effectiveness/open Rates/conversions.
* Include specific graphics, incentives, and detailed descriptions.
* Review messages for brevity.
* Create database of emails for lead generation.
* Purge non-deliverable email addresses and opt-outs.
* Include persuasive 'call-to-actions' in advertisements and promotions.
* Track and analyze direct and interactive marketing campaigns.
* Use statistical analysis and reports to create campaigns.
* Coordinate and monitor the maintenance, integrity, and security of several databases.
* Develop and code the list segmentation for all direct and interactive marketing campaigns and communicate requirements to the primary database vendor.
* At least 1 year Experience of running performance campaigns through email marketing.
Desired Skills and Experience
* 1-5 years of consumer email marketing experience
* Ability to develop email strategies, segmentation, list management, and content management to optimize engagement and continuously improve results
* Proven track record of managing successful email marketing campaigns.
* Understanding of email marketing technology including mailing servers , list servers
* Proficiency in HTML
* Proven Result Orientation
* Strong analytical skills with attention to detail
* Clear understanding of marketing metrics and expertise in A/B testing and ROI analysis
* Creativity and desire to create new and innovative campaigns
* Outstanding oral communication skills
Regards
PK Online Ventures Pvt Ltd.
hr@perceptknorigin.com, 312, 3rd Floor,
Qutab Plaza,, DLF City Phase-1,, GURGAON, Haryana - 122002
Thanks & Regards
Naukri4u.COM Team
Visit: http://www.facebook.com/JobForINDIA
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